Showing posts with label sale. Show all posts
Showing posts with label sale. Show all posts

Monday, January 22, 2007

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How To Create A Great Advert To Sell Your Home Fast

By: Geri Mason



Your for sale by owner ad will be one of the most effective marketing tools that you use for selling your home.

(There is a link to download a free ebook, that gives you 101 Tips For Selling Your House, at the bottom of this page).

It is possible that hundreds, maybe even thousands, of buyers will be exposed to your for sale by owner ad. You must write an ad that stands out and calls attention to the home.

Your ad should catch the buyers attention and ultimately cause him or her to have a strong desire to know more about your home.

The heading, home features, and closing are the three key pieces of your for sale by owner ad. Perfect each of these elements and you will have a winning ad for your for sale by owner home.

Attention Grabbing Heading!
The first part of your for sale by owner ad that buyers will read will the heading. Of course, you need to have a heading that will quickly read them over.

The heading of your ad should inspire the buyer to read more of the ad. Your heading can touch on any of the aspects of your home. Are you looking to advertise your home based on its price?

Try something like “The Price is Right.” Do you want to hook the buyer by flaunting the size of your home? Tailor your headline to focus on that aspect of your home. Remember the headline is the first thing the reader to see. Make a good first impression.

Best Features Highlighted
Once you’ve hooked the reader with a stellar heading, it’s time to give them a verbal view of the goods you have to offer.

Think about the things that make your for sale by owner home spectacular. Did you just remodel the kitchen? That’s something you can include. How was the home constructed?

Most finishes other than vinyl siding are worth mentioning. Fireplaces, finished basements, and screened-in patios are all features of the home that should be highlighted.

Don’t forget about the location of the for sale by owner home. If your home is near schools, shopping, or interstates, you should include it.

Great Closing Line
How you close your for sale by owner ad is just as important as how you begin it.

End your ad with a closing line that will make the buyer want to pick up the phone at that very moment and ask about your home. As you think about your closing line ask yourself why the buyer should call right away.

Is your home a deal that won’t last long? Say it. Is the home a buyer’s dream come true? Say it. Your closing line should have a sense of urgency that pushes the buyer to inquire further.

Look through the classified section of your local newspaper to get a feel for how some home ads are worded. Take note of those that seem be put together well.

Highlight several of these well-written ads and use them as a guide for how you write your for sale by owner ad.

Once you put your for sale by owner home ad together show it to some of your family and friends to gauge their reactions.



About the Author:

Download 101 Free House Selling Secrets Here: 101 House Selling Secrets

Read more articles by: Geri Mason

Article Source: www.iSnare.com

Saturday, January 20, 2007

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Obstacles To Overcome In The For Sale By Owner Process

By: Geri Mason


Most homeowners have little knowledge about the home selling process.

Follow these tips to help you sell your home:

When you decide to sell your home sans a real estate agent, or for sale by owner, you take on the responsibility of attending to every facet of the home selling process.

Knowing the possible obstacles will help prepare you for the process ahead of you.

Setting a selling asking price. The selling price is can be one of the most attractive (or unattractive) features of your home. Many for sale by owner sellers unwisely set their home price based on what they believe the home is worth.

In many cases, this price doesn’t truly reflect the value of the hoem. For sale by owner sellers should set their home price according to the market, not their personal beliefs of the home’s worth.

Not being familiar with the home selling process. Few homeowners are truly aware of how to sell a home. The process consists of a lot more than putting a sign in the front yard and signing over the deed the property.

The for sale by owner seller’s lack of education can prove to be a tough hurdle to overcome in the for sale by owner transaction. Sellers are best served by educating themselves as much as possible on selling a home.

Managing your time to answer and return phone calls and showing the home.

Buyers will not feel the liberty to discuss shortcomings or disadvantages of a for sale by owner home. Try to be as objective about your home as you would if it were not even your home. It will be impossible for you to overcome the fears of buyers if they are not comfortable voicing their fears. Create an impression of openness and don’t overreact if a buyer expresses dislike in some aspect of the home.

Negotiating with buyers. It is likely that you will work with buyers who are specific in their wants from a home. Your goal is to find a place where both your needs and the buyer’s needs are met. Negotiating is a key skill in the for sale by owner home selling process. Reading books and literature on negotiating will prove helpful.

Buyers who get cold feet after signing the sales contract. Once the sales contract is signed, it doesn’t mean the for sale by owner process is complete. Many buyers start wondering if they made the right decision as this point in the housing transaction. Some look for ways to sabotage the deal because they are fearful of committing. Try to stay positive until the end and continue to work to meet your buyer’s reasonable requests.

About the Author:

Download 101 Free House Selling Secrets Here: 101 House Selling Secrets

Read more articles by: Geri Mason

Article Source: www.iSnare.com